Because of their growing popularity, direct channels are expected to hold the highest share of global banking transaction volume by 2012, though traditional channels are still expected to command the highest share of the sales volume. As branch networks typically constitute around 75% of a banks’ total distribution costs, the key challenge banks face today is to justify the high branch-operating costs at a time of lower branch-driven revenue growth.» Download the document now 612.5 kb (PDF File)