06 February 2016

BBVA launches banking innovation iPad mag

25 September 2012  |  7803 views  |  0 Dollar note jigsaw

Spanish banking group BBVA has launched a free iPad magazine focussed on innovation in the financial services industry.

Each issue of Innovation Edge - available in Spanish and English from the Apple App Store, as well as online and as a PDF - will focus on a specific area of innovation, beginning with gamification.

The bank will draw on contributions from BBVA employees, members of its "international innovation network" and outside experts and promises to make the most of the iPad medium with interactive elements, videos and infographics.

The gamification edition explores the phenomenon's main trends, presents practical cases of different companies and examines the bank's own recent 'BBVA Game', which tried to combine financial education and game dynamics.

Comments: (0)

Comment on this story (membership required)
Log in to receive notifications when someone posts a comment

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board, sign up now.

Related blogs

Create a blog about this story (membership required)

Related stories

24 September, 2012
28 June, 2012
11 January, 2012
22 March, 2011
12 January, 2011
08 April, 2010

Related company news

 
Your browser is unable to support Flash files.

Top topics

Most viewed Most shared
Fintech rising: Resistance is futile, says...
9467 views comments | 47 tweets | 38 linkedin
Digital transformation driving earnings at...
8292 views comments | 40 tweets | 35 linkedin
ECB eyes up European P2P payments
7451 views comments | 27 tweets | 37 linkedin
Visa opens up to developers
6295 views comments | 23 tweets | 39 linkedin
Mondo releases API to let customers play w...
5732 views comments | 22 tweets | 21 linkedin

Featured job

up to £95K base, £190K OTE, benefits
London, UK

Find your next job