The enhanced service for personal and business customers features a clean, intuitive design that puts money movement and management capabilities front and center.

"The enhancements to online banking were designed with direct input from our customers, with a focus on creating an intuitive experience complete with the tools they need to easily manage their finances," said Jamie Armistead, executive vice president, Digital Channels, Bank of the West. "Ensuring that we have the capabilities customers expect as well as delighting and surprising them with some new innovations is how we think about designing for today’s digitally-centric banking customers."

The design of the online banking service originated with tablet banking in mind, resulting in clean, easy-to-use navigation.

In addition to streamlined navigation and new capabilities, the Bank of the West online banking redesign includes a revamped infrastructure designed to facilitate future online banking enhancements.

Integrated Money Movement

On the new Bank of the West landing page, customers can see an overview of all their accounts at the bank, with account balances prominently displayed.

One of the most distinctive features of the landing page is the "Payments & Transfers" section that puts a full range of money movement capabilities at customer’s fingertips. Within this area users can view unpaid bills and upcoming transactions as well as initiate payments or transfers. Clicking the "Quick Pay" button allows users to pay other people or pay bills, while clicking "Quick Transfers" allows users to transfer money between their own Bank of the West accounts and to or from other U.S. financial institutions.