21 October 2014

Getin Bank to tap debit card's built in display for personalised offers

21 August 2013  |  8656 views  |  2 Getin display card

Poland's Getin Bank has hailed the popularity of its MasterCard debit card with a built in LCD display and outlined plans to use the technology for personalised customer offers.

To check their balance on the small LCD screen, users enter their PIN using a mini-keypad on the card, which has been manufactured by NagraID Security.

The contactless card, which has a battery with a three year life, can also be used to generate one-time pass-codes for online banking services.

Getin says that having initially produced 12,000 cards it soon ran out, despite charging customers for the privilege. Customers with the card also carry out more and bigger transactions.

The bank is now planning to improve the display's quality so that it can be used for letters as well as numbers enabling more features such as personalised promotions and exchange rate data.

Comments: (2)

Jonathan Power - Provenir - London | 21 August, 2013, 15:01

Clever - I wonder how often (& how) the balance gets updated?

Be the first to give this comment the thumbs up 0 thumb ups! (Log in to thumb up)
Dan Holloway - OPT Mobile Limited - Auckland | 22 August, 2013, 21:57

I would imagine that each time the card is used the account balance is updated.

I wonder if the card can be used with any POS device for this functionality to work or do the terminals need to have been updated beforehand.

Anyone know who manurfactures these cards?

Be the first to give this comment the thumbs up 0 thumb ups! (Log in to thumb up)
Comment on this story (membership required)
Log in to receive notifications when someone posts a comment

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board, sign up now.

Related blogs

Create a blog about this story (membership required)

Related stories

28 November, 2012
23 October, 2012
03 June, 2010
02 June, 2010
08 January, 2010

Related company news

 

Featured job

Basic £130-140K Variable £70-90K
London (preferred) or Paris

Find your next job