30 May 2015
Your browser is unable to support Flash files.

BNZ targets youth with online overhaul

14 February 2013  |  3890 views  |  0 Hands on keyboard

New Zealand's BNZ has set its sights on young customers with an overhaul of its online banking service designed to make it more intuitive and customisable.

YouMoney lets customers open and close accounts with the click of a button, set savings goals which can be tracked at a glance by progress bars and drag and drop funds between their own accounts or to payees.

The service also features an advanced search function allowing customers to filter transactions by key words or amounts, and photo avatars "to make the view of exactly where your money is going more real".



BNZ says YouMoney ties in with its increased focus on 18 to 29 year olds. It costs $5 a month, although the fee is waived for eligible tertiary students, apprentices and graduates.

Andy Symons, director, retail, BNZ, says: "Young people told us they want their personal banking to be easy and intuitive - so that's what we've created. Most internet banking products are developed to complete a task and then people interact with the function. With YouMoney we led with the experience and then explored what the product that supported that experience would look like."

Comments: (0)

Comment on this story (membership required)
Log in to receive notifications when someone posts a comment

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board, sign up now.

Related blogs

Create a blog about this story (membership required)

Related stories

06 February, 2013
19 July, 2012
25 November, 2011
04 July, 2011

Related company news

 

Top topics

Most viewed Most shared
Google unveils Android Pay
5875 views comments | 24 tweets | 27 linkedin
CBA to test Ripple for intra-bank transfer...
5452 views comments | 25 tweets | 21 linkedin
Anti-Money Laundering From False Positives...
5335 views 0 | 1 tweets | 1 linkedin
eBay and Village Capital run accelerator f...
5212 views comments | 10 tweets | 4 linkedin
Visa Europe opens innovation hub in Israel
5104 views comments | 19 tweets | 9 linkedin

Featured job

up to £100K base, £200K OTE, benefits
London, UK

Find your next job