Fico completes acquisition of Adeptra
10 September 2012 | 1142 views | 0
FICO (FICO), the leading provider of analytics and decision management technology, today announced it has completed its acquisition of Adeptra Ltd., a leader in cloud-based customer engagement and risk intervention solutions based in Reading, UK, and Norwalk, Connecticut.
FICO purchased Adeptra for an all-cash purchase price of approximately $115 million. The acquisition is expected to be accretive on both a pro-forma and GAAP basis in FY13.
Adeptra's SaaS (software as a service) platform enables leading financial services institutions and other businesses to take advantage of the explosion in mobile communication in order to manage risk, fight fraud and dramatically improve the customer experience, all in real time. By using Adeptra's technology combined with FICO's decision management applications, businesses can move seamlessly from defining, changing and testing decisions to executing and resolving customer interactions while improving customer outcomes.
"Since we announced this acquisition, our clients have told us they are excited by the prospects of integrating our fraud, marketing, risk and collection applications with Adeptra's customer engagement and risk intervention solutions," said Will Lansing, FICO CEO. "We will now give companies the ability to assess, decide, act on and resolve customer issues, all within a single platform. This is a major enabler for our clients in connecting their growth and risk strategies with the demands of the mobile economy. I am proud to welcome the Adeptra management team and employees to FICO, where we will create new synergies between decision management and consumer mobility."
FICO has had a successful relationship with Adeptra since 2002, and has been an Adeptra reseller since 2007. Together, the two companies have helped global banks cut their fraud losses by integrating FICO® Falcon® Fraud Manager with Adeptra solutions.
"This acquisition is excellent news for our team and our clients," said Tony McGivern, CEO of Adeptra. "Now, by bringing our two companies even closer together, we're in a position to offer businesses unprecedented full-cycle decision management, strengthening the link between smarter decisions and better business results."
"Mobility is among one of the key issues facing business leaders when it comes to customer-facing functionality," said CEB TowerGroup senior research director Rodney Nelsestuen. "Companies that can optimize and effectively integrate customer engagement channels will have a distinct competitive advantage."
Founded in 1996, Adeptra provides solutions that allow businesses to communicate with customers in real time, using voice, SMS, mobile applications, email and other channels. By contacting customers instantly using their preferred channel, a business can immediately resolve important matters such as identifying whether a credit transaction is fraudulent, confirming a payment plan with a customer, and fixing customer service issues. Adeptra then feeds this information back to the business's host system in a closed-feedback loop that improves risk management and future communications success. The SaaS platform offers greater flexibility, faster implementation times and efficient design and deployment of multi-channel customer interactions, with Adeptra's high-performance and scalable software capable of handling thousands of such transactions per second.
Adeptra serves clients in financial services, telecommunications, utilities and other industries, including more than half of the world's top 50 banks. The company has offices and data centers around the globe.