Archive for: September, 2010
Brett King - Movenbank - New York | 23/09/2010 | 5003 views | 1 comment
The issue of how to make the migration to a truly customer centric organization is often agonized over. While many are keen to see that goal materialize, there are just as many who feel organizational inertia and long entrenched silos are just too significant a hurdle to circumvent.
Innovation in the customer space is often a challenge too. How do...
Tags: Retail banking, Wholesale bankingGroup: Innovation in Financial Services
Brett King - Movenbank - New York | 15/09/2010 | 4402 views
Have a look at your bank's local website in respect to business internet banking and you'll see lots of demos, and promotion of basic features like 'instant balances', 'convenient transactions' and 'anytime access'. In 2001 that might have been world-class features but today that's tired, boring and hardly a differentiator. So why haven't we seen m...
Tags: Online banking, Wholesale bankingGroup: Online Banking
Brett King - Movenbank - New York | 13/09/2010 | 3524 views
At their annual ThinkBanking event last Thursday (Sept 9th) in Sydney,the Google Financial Services Team released their latest behavioral research supported by Global Reviews’ Customer Experience Benchmarking. The results are a shock to those expecting traditional marketing methods to strongly influence customer behavior in respect to product...
Tags: Online banking, Retail bankingGroup: Innovation in Financial Services
Brett King - Movenbank - New York | 07/09/2010 | 3548 views
The perfect Ad is something advertisers dream about. Some "mAd" Men, go their entire career searching for it, others who are creatively gifted, come up with home runs, Gold Lions and accolades time and time again. Mad men have come to believe that if you can get the perfect mix of emotion, message, imagery, nuance and impact - that you can practica...
Tags: Retail banking, Wholesale bankingGroup: Finance 2.0