Archive for: February, 2012
Ross Breadmore - NixonMcInnes - Brighton | 24/02/2012 | 2299 views
I was working on some data analysis for a client, pulling out swathes of CSV from Facebook and using it to create insights around the demographics and behaviour of a specific audience. Aside from having some gender stereotypes re-affirmed, we found some interesting nuggets such as 4PM being the most Facebook intensive time of the day for the audien...
Elizabeth Lumley - Finextra - London | 20/02/2012 | 2875 views
I took part in two panel discussions last week focusing on very similar themes - the customer. More specifically - the bank customer.
Those outside the banking world - in any other retail-orientated industry really - may not see this emphasis on 'the customer' as anything strange. But most within 'our' world know what a strange and wondrous devel...
Tags: Online banking, Retail banking
Elizabeth Lumley - Finextra - London | 07/02/2012 | 2179 views | 1 comment
Citi recently re-launched its personal finance site, Women & Co - opening up the site to non-Citi customers.
Well done, finally we women have a personal finance site that speaks to the issues that really matter to women "...career, family, home, investments, and lifestyle..."
Because we all know men are never interested in any of the above....
Tags: Online banking, Retail banking
Showing: 1