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Simon Pitman - Integritie - Portsmouth | 19/02/2013 | 1846 views | 1 comment

Today’s consumers expect their brands to be social. They want to engage in a two-way conversation with organisations on their own terms and they want the businesses they like to be a constituent in their own personal brand. And in return, this conversation makes them closer, more trusting and more loyal to a business. As a result, many finan...

Simon Pitman - Integritie - Portsmouth | 11/01/2013 | 2246 views

Adapt or Die Social Media SMC4

For many organisations, social represents one of the most drastic changes in communications since the advent of email. Savvy businesses now effectively use the power of social to interact with their customer bases, prospect for new business, deliver services and obtain customer and market insights. Indeed, this shift in communication has led many l... Tags: Mobile & online, Retail banking

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