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Jim Marous - New Control - Cleveland | 18/06/2013 | 646 views | 1 comment

With an increasing need for banks to increase revenues and decrease costs, optimizing every marketing contact has never been more important. In addition to leveraging multiple channels to generate a steady stream of new customers, one of the easiest and most steady sources of new businesses and related revenue is to reach out to current customers f... Tags: Retail banking, Transaction bankingGroup: Disruption in Retail Banking

Jim Marous - New Control - Cleveland | 14/06/2013 | 2065 views | 1 comment

Banks Need To Improve Use of Customer Analytics

Understanding customers is the foundation to a sustainable competitive advantage in banking. Therefore, financial marketers can no longer wait to embrace the power of advanced analytics to gain insights and evaluate opportunities that will improve cross-selling, up-selling and enhance share of wallet. Financial marketers also need to extract more ... Tags: Mobile & online, Retail bankingGroup: Innovation in Financial Services

Jim Marous - New Control - Cleveland | 23/05/2013 | 1786 views

Risk and Opportunity of Moving Customers to Digital Channels

Today's banking customer can interact with their financial institution through more channels than ever, and the channels selected can have a significant impact on bank revenues as well as customer satisfaction. Gone are the days when a customer did all of their business in a branch. Today, most customers use multiple channels to research products, ... Tags: Mobile & online, Retail bankingGroup: Disruption in Retail Banking

Jim Marous - New Control - Cleveland | 17/04/2013 | 1324 views

Too Small to Succeed

Much of the noise in the US is around the concept of 'Too Big to Fail' (TBTF) at a time when there could be a larger issue on the horizon . . . 'Too Small to Succeed' (TSTS). With increasing regulatory capital requirements, declining interest margins, a greater need for investment in innovation and new competition, there are many in the industry w... Tags: Risk & regulation, Retail bankingGroup: Disruption in Retail Banking

Jim Marous - New Control - Cleveland | 31/01/2013 | 5978 views

Banking Leaders Predict Retail Banking Trends for 2013

Trying to predict what is going to happen in the banking industry is like trying to predict tomorrow's weather. While you may get the forecast right, it could be more a case of luck than skill. And what you see today could quickly change tomorrow. With that as the backdrop, I asked almost fifty industry leaders who author blogs I read, post on Twi... Tags: Mobile & online, Retail bankingGroup: Disruption in Retail Banking